The Adoption Lab
Will people actually use your product? Let’s find out.
What It Is
The Adoption Lab is a 2–3 week sprint where we run scrappy, practical experiments with real users. Together, we test your riskiest adoption assumptions so you can fix barriers before they sink your product.
This sprint gives you hard evidence to show investors, partners, and pilot sites.
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Who It’s For
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Founders with an MVP built or nearly built.
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Teams preparing for pilots or raising seed/Series A.
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Anyone worried about adoption risks (the #1 healthtech killer).
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What You’ll Get
✅ Adoption Drivers vs Barriers Map.
✅ User Feedback Pack: Real quotes, data, and insights.
✅ Top 3 Adoption Risks + Mitigation Plan.
✅ Next Steps Playbook: Clear adoption strategy.
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How It Works
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Week 1: Map adoption risks + design experiments.
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Week 2: Run scrappy tests with users (interviews, mockups, landing pages).
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Week 3 (optional): Refine tests + re-run for deeper insight.
~8–10 hours of your time across 2–3 weeks. I’ll set up and guide, you’ll get hands-on with testing.​
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Why It Works
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Fast: Get answers in weeks, not months.
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Practical: Scrappy, lean, and focused on evidence.
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Investor-Friendly: Hard proof that adoption is possible.
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Ready to Test Adoption?
The biggest risk in healthtech isn’t building — it’s adoption. In 2–3 weeks, we’ll test your riskiest assumptions and give you the evidence to move forward with confidence.”
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